Use case
Calling Google Ads lead-form leads
High-intent search leads reached while they are still searching · No manual exports from Google Ads · Outcomes tracked per campaign
Google Ads lead-form leads can be called automatically by adding an AI calling agent’s webhook URL and key to the lead-form extension. Loop receives each submission and calls the lead within seconds, qualifies them and records the outcome against the campaign.
How it works
Four steps, then it runs itself.
- 01
Open your lead-form asset in Google Ads
Find the webhook integration section.
- 02
Add Loop’s webhook URL and key
Copied from the campaign in Loop.
- 03
Send a test lead
Google’s test submission appears in the campaign.
- 04
Every real lead is called
Within seconds, inside your calling hours.
What you gain.
- High-intent search leads reached while they are still searching
- No manual exports from Google Ads
- Outcomes tracked per campaign
What to measure
- Search lead pick-up rate
- Booked appointments per 100 leads
- Response time
Questions
Calling Google Ads lead-form leads, answered.
Does Google’s test lead work?
Yes — send a test from the lead-form asset and it appears in the campaign.
Can one campaign take Meta and Google leads?
Yes, both webhooks can feed the same campaign.
Industries
Where this works best.
Insurance & loans
Qualifies policy and loan enquiries and hands eligible leads to advisors.
Eligible leads to advisors→Clinics, hospitals & diagnostics
Books and confirms appointments and sends test and check-up reminders.
No-shows reduced→Solar, interiors & home improvement
Qualifies site-survey requests and books the survey the same day.
Surveys booked→Coaching & admissions
Calls every course enquiry, handles fee objections and books counselling.
Counselling booked→Home services & repairs
Confirms bookings, reminds before the visit and collects feedback after.
Ratings collected→Leads going cold?
Tell us where your leads come from and what happens to them today. We map your pipeline, show you where leads are going cold, and what we would set up to fix it. The audit is free and yours to keep.
Advorize, Kolkata — working with businesses across India, the USA, Canada and the UAE. Every enquiry answered within a working day.